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Oxon Global Partners in Launching Pakistan’s First-Ever IT/ITeS Export Strategy
In a groundbreaking initiative, Oxon Global has collaborated to unveil Pakistan’s first-ever IT/ITeS Export Strategy, a comprehensive document that charts a visionary course for the country’s IT industry. The strategy outlines actionable steps to transform Pakistan into a global IT hub and boost IT/ITeS export revenues to $10-18 billion by 2028.
Highlights from the IT/ITeS Export Strategy
The strategy identifies critical areas of opportunity and challenge for Pakistan’s IT sector:
- Exponential Growth Potential: Pakistan’s IT/ITeS exports currently contribute $3.9 billion to the economy (FY21), with an annual growth rate of 25.6%.
- Emerging Markets: Focus on 12 high-potential IT/ITeS sub-segments, including AI, Blockchain, Cybersecurity, and E-Healthcare.
- Global Freelance Leadership: With over 1 million freelancers, Pakistan ranks among the top players in the global gig economy.
Key Challenges Addressed
- Skills Development: Bridging the talent gap by training over 1.1 million IT professionals in technical and managerial roles.
- Infrastructure Deficit: Addressing the need for IT parks, high-speed internet, and cloud hubs.
- Funding Barriers: Creating equity/export refinance funds to facilitate startup and SME growth.
- Policy Reforms: Simplifying tax structures, strengthening data protection laws, and improving the ease of doing business.
Strategic Solutions
- Human Capital Development: Intensive bootcamps and certifications aligned with global IT demand.
- Brand Pakistan Campaign: Enhancing Pakistan’s global IT visibility through targeted marketing initiatives.
- Ecosystem Strengthening: Building technology zones, innovation centers, and adopting green energy solutions for sustainable growth.

Case Studies Showcased in the Strategy
- Digital Education: Leveraging online platforms, Raspberry Pi devices, and funding from UKEF to extend digital learning to underserved communities in Pakistan.
- AI and Cybersecurity Innovations: Custom solutions developed for global clients, including advanced pricing intelligence tools and governance models.
- SnappRetail Transformation: A fintech solution impacting over 500 retailers, revolutionizing traditional trade practices in Karachi.
Impact Projections
- IT/ITeS export revenues projected to grow to $10-18 billion by 2028.
- Creation of over 1 million new jobs in IT/ITeS and related sectors.
- Enhanced global competitiveness, establishing Pakistan as a top destination for IT services.

Oxon Global’s Role
Oxon Global played a pivotal role in developing and launching this strategy by leveraging its expertise in program portfolio management, strategy formulation, and collaboration with partners such as PwC, Oxford Global Projects, Ministry of Information Technology and Telecommunication Pakistan, PSEB, Tech Destination Pakistan, and A.F Ferguson and Co.
This first-of-its-kind strategy represents a major milestone in Pakistan’s journey towards becoming a global IT powerhouse.
Explore the Full Strategy
Delve into the detailed roadmap for Pakistan’s IT/ITeS future and learn how it’s set to redefine the country’s digital landscape.